• Driving performance-based campaigns including but not limiting to Lead Generation campaign, app install campaigns, on-boarding affiliates and partners, Social Media and SEM campaign, PPC campaign, awareness campaigns.
• Leverage data and analytical insights to drive strategy and recommendations across business functions.
• Evaluating new channels/sources to increase sales volume and decrease CAC.
• Segmenting and analysing consumer trends to achieve funnel optimization across different journeys/touch-points.
• Understanding the digital landscape and how it can be used to drive acquisition and revenue.
• Performing reporting analysis of campaigns & develop recommendations to optimize future performance.
• Evaluating competitors Digital Marketing strategies and driving measures to counter it.
Salary: Not disclosed
Industry: Any / Others
Functional Area: Top management
Employment Type: Full time